As new daily deals sites arise for specialty interests, Lot18 focuses on a product that some experienced entrepreneurs are drawn to as investors. Lot 18 caters to wine lovers. Two of its fans are the founders of Quidsi, which sold its Diapers.com and Soap.com brands to Amazon in 2010 for $545,000,000.
Specialty Daily Deals Site Attracts Funding From Familiar Parties