Data Analytics Firm Raises Additional Capital

For data gathering firm, Quid, the presentation of information is a business model with appeal to both customers and investors. The provider of analytics recently announced that it has obtained $10,000,000 of new capital. The company previously raised $4,000,000 from angel investors. One of the company’s backers is PayPal co-founder, Max Levchin, who has also joined the Quid board of directors.

Based in San Francisco, Quid has 40 employees. The California company works with specific business sectors by using algorithms and data to map the current state of development. For example, Quid might provide a visual representation of the data that maps the present status of the solar energy industry. Data may include factors such as the number of available jobs and amount of capital funding.

Customers of Quid use the results to assess the trends in a particular field. An app provided by Quid permits flipping between pages showing prior period data, current data, and projections for the future. Information is modeled in time slices so that users can explore and visualize.

Levchin was the chief technology officer of online transaction service PayPal, which was acquired by eBay. He founded Slide, a media-sharing website in 2004. That business was sold to Google last year for $182 million.